Director of Ecommerce Job at R2 Global, Mundelein, IL

  • R2 Global
  • Mundelein, IL

Job Description

Job Description

A fast-growing brand is looking for a Director of eCommerce to launch and run its direct-to-consumer channel from the ground up. This is a hands-on execution role — you'll operate within a strategy and budget set by leadership, own the P&L day to day and build the commercial and operational infrastructure that makes the channel profitable and scalable.

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What You'll Own

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  • Execute the DTC P&L end to end — revenue, marketing spend and contribution margin — operating within company-approved strategy, budget and guidelines
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  • Present channel performance, insights and recommendations to the executive team on a monthly cadence
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  • Lead paid customer acquisition across Meta, Google, TikTok and other channels with disciplined ROAS, MER and CAC management — whether run in-house or through agencies
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  • Drive conversion rate improvement across site experience, merchandising, PDPs and A/B testing
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  • Manage the promotional and site marketing calendar in partnership with the Director of Digital Merchandising
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  • Build email, SMS and loyalty programs to grow repeat purchase rates and customer LTV
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  • Manage DTC pricing and assortment in coordination with wholesale and marketplace channels to protect retail partner relationships
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  • Recruit, develop and lead the DTC team
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  • Manage external agency and vendor relationships
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What We're Looking For

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  • 8+ years in ecommerce and digital marketing including 4+ years leading a DTC channel with P&L accountability
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  • Deep, hands-on performance marketing expertise — has personally managed Meta and Google campaigns with budget accountability
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  • Strong Shopify or comparable platform expertise across merchandising and conversion optimisation
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  • Klaviyo or comparable lifecycle marketing experience
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  • Highly analytical — fluent in contribution margin economics, cohort analysis and LTV modelling
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  • Entrepreneurial, lean-environment operator comfortable building from scratch
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  • Degree
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What's On Offer

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  • Base salary up to $180K
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  • Bonus potential
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  • Health, vision, dental insurance
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  • 401K with company matching
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  • Generous PTO policy
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